About Us

A Company of Substance & Style
Founded in 2006 in Philadelphia as a technical writing firm, our company has grown to meet the evolving needs of clients—adding web and design services, a publishing arm, CMS expertise, and most recently, GenAI capabilities. Through it all, we've maintained a sharp focus on precision, collaboration, and quality.
We work at the intersection of technology, information, and design—where clarity, usability, and aesthetics align. Our solutions are thoughtfully organized, intuitive to use, and visually engaging. Whether integrating AI, streamlining workflows, or collaborating across teams, we thrive in complex environments—and always deliver with style.
The People Behind the Work
Our team of 18 employees and 46 contractors spans Philadelphia, Los Angeles, Dubai, and Goa, bringing deep expertise in writing, design, development, and project management to every engagement.
Lauren Haynes
Bridging enterprise systems and editorial strategy, Lauren ensures every insight finds the right home.
Mustafa Pagdawala
From scalable content development to highly customized concierge AI agents, Mustafa delivers practical, human-on-the-loop solutions.
David Kendall
David shapes complex stories into sharp, scroll-stopping visuals—frame by frame.
Katrina Slaughter
Katrina translates vision into deliverables, guiding projects from kickoff to sign-off with grace.
Anna Krusinski
Anna distills complexity into voice-driven narratives that resonate, inform, and inspire.

Contact Us
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Where We Are
340 North 12th Street, Suite 312
Philadelphia, PA 19107
Where to Send Mail
3720 Spruce Street, Suite 426
Philadelphia, PA 19104